Alibaba's Fliggy: Domestic group tour bookings doubled during the "May Day" holiday, while outbound tours saw nearly 100% strong growth
On April 23, Fliggy released the "2024 May Day Holiday Travel Indicator". Data shows that this year's "May Day" holiday, the domestic travel service booking heat continues to significantly surpass the same period in 2019, with both the average booking volume and average booking amount per person increasing. Among them, the group tour booking volume doubled, and car rentals increased by more than 5 times. Shanghai, Beijing, Guangzhou, Chengdu, Wuhan, Shenzhen, Chongqing, Nanjing, Xi'an, Changsha, and other cities are the top ten popular holiday destinations for bookings. At the same time, outbound travel has seen a peak in bookings, with related service booking volumes reaching close to a 100% strong growth on the basis of a rapid rebound last year. As of now, international hotel, flight, car rental bookings, etc., have far exceeded the entire "May Day" period last year. Additionally, thanks to the resumption of international flights and increased supply, the cost-effectiveness of outbound travel during this year's "May Day" is higher compared to last year. Fliggy data shows that during the "May Day" period, the average purchase price of international flights per person decreased by 19% compared to last year. In terms of destinations, Japan, Thailand, Hong Kong, South Korea, Malaysia, Singapore, Vietnam, Australia, Indonesia, and the United States are the most popular, while destinations further away from China such as Austria, Turkey, Spain, and Brazil have seen a rapid increase in product bookings, becoming "dark horses"
According to the information from Zhitong Finance and Economics APP, on April 23rd, Fliggy released the "2024 May Day Holiday Travel Indicator". The data shows that during this year's May Day holiday, the booking heat for domestic travel services continues to significantly surpass the same period in 2019, with both the average booking volume and average booking amount per person increasing. Among them, the group tour booking volume doubled, and car rentals increased by more than 5 times. Shanghai, Beijing, Guangzhou, Chengdu, Wuhan, Shenzhen, Chongqing, Nanjing, Xi'an, Changsha, and other cities are among the top ten popular holiday destinations for bookings.
At the same time, outbound travel has seen a peak in bookings, with related service bookings experiencing close to a 100% strong growth on the basis of a rapid rebound last year. As of now, international hotel, flight, and car rental bookings have far exceeded the entire May Day holiday last year. Additionally, thanks to the recovery of international routes and increased supply, the cost-effectiveness of outbound travel during this year's May Day holiday is higher compared to last year. Fliggy's data shows that during the May Day period, the average purchase price of international flights has decreased by 19% compared to last year.
In terms of destinations, Japan, Thailand, Hong Kong, South Korea, Malaysia, Singapore, Vietnam, Australia, Indonesia, and the United States are the most popular, while destinations further away from China such as Austria, Turkey, Spain, and Brazil have seen rapid growth in commodity bookings, becoming "dark horses"